Growus CRM

Real estate sales organizations face significant lead drop-off due to disconnected ad channels, slow agent response times, and manual CSV data entry from Meta ad campaigns.

Architected a multi-tenant CRM backend with direct Meta Graph API webhook listeners for real-time lead capture, automated lead scoring and pipeline assignment, and a responsive agent workspace with live status updates.

Automated instant lead distribution within seconds of ad submission, centralized property inquiry records, and streamlined lead-to-opportunity conversions for active sales campaigns.